Nike Dunk Gyrizo

BMX is making its debut in Beijing this August and Nike athletes will be outfitted in innovative footwear and uniforms. The Nike Dunk Gyrizo ($N/A), which is Greek for “wheel,” is actually built on the same cycling last as Lance Armstrong’s cleat. The design of the internal plate transfers power in the up and down strokes of the rider. A strap on the upper and a lace pocket keep laces out of the rider’s spokes, kevlar lace and metal grommets are also used to maximize durability.